Projects

Building a community hub with branding and spatial design
Building a community hub with branding and spatial design
Project We collaborated with Bar Robo to launch a dynamic café and bar in Ottawa’s Chinatown, transforming it into a vibrant community hub. Our work included developing the brand from... Read more...
Create. Promote. Protect.
Create. Promote. Protect.
Challenge What is a music publisher? Does copyright reform make your heart beat faster? Sadly, most people say no. Which is what the Canadian Music Publishers Association was up against... Read more...
Chart a Path to Wonder
Chart a Path to Wonder
Project Are the Galapagos Islands on your bucket list? If so, you’re in good company with the curious and well-educated clients of CNH Tours. After building their business on locally... Read more...
Staying in the Loop
Staying in the Loop
Project Claridge brought in Jackpine to develop an identity for a new downtown rental development targeting young professionals in Ottawa’s growing tech industry. A strong, unique name and engaging marketing... Read more...
In Good Hands
In Good Hands
Project Gongfu Bao is a culinary and community hot-spot in Ottawa that makes bao using traditional techniques. Gongfu started as a food cart and transformed into a brick and mortar... Read more...
The Future of the Arctic Is...
The Future of the Arctic Is...
Challenge Today, Nunavut relies almost entirely on diesel for electricity and heat, and lacks access to reliable high-speed Internet. Energy firm Anbaric, in partnership with the Kivalliq Inuit Association, wanted... Read more...
Broadcasting Your Identity
Broadcasting Your Identity
Challenge Creating a unified brand family What happens to brands when companies merge? This was the decision International Datacasting was facing when it merged with two other broadcast technology companies... Read more...
Branding the Energy Transition
Branding the Energy Transition
Project As we move towards a net-zero future, we will be dramatically increasing our electricity consumption - to power electric cars, buildings and industrial operations. Current projections show that we... Read more...
Activating Capital Events
Activating Capital Events
Context Canadian Heritage has brought in Jackpine to develop installations, activations and signage for major public events in Ottawa since 2018. We’ve worked together on animating events for the annual... Read more...
Cultivating an Identity
Cultivating an Identity
Project Purplefarm Genetics had something completely new to offer the market: whole-flower (non-irradiated), craft cannabis, expertly cultivated for a range of medical use. Jackpine partnered with PFG to develop a... Read more...
Find the Common Good
Find the Common Good
Project Compass Rose offers policy expertise and results on par with other successful public affairs and lobbying firms. But one aspect of their culture sets them apart: their hyper-aware, stakeholder-driven,... Read more...
Localizing a Global Hotel Brand
Localizing a Global Hotel Brand
Challenge When you travel, do you seek meaningful local experiences? This is what Hyatt’s Andaz Hotels offer: immersion in the local neighbourhood, culture, history and people. Differentiated against new entrants... Read more...
Branding a capital campaign for social good
Branding a capital campaign for social good
Project BGC Ottawa was building a new clubhouse in the Heatherington neighbourhood in Ottawa. Jackpine was tasked with building out presentations used to secure the major donor, as well as... Read more...